MEDIA

Having a mobile strategy in place is important to restaurant operators who are looking for new ways to connect with their guests.

Marketing Customization Vital to Growth, Study Finds

Funded by an unrestricted research grant by LivingSocial, the study analyzed current marketing practices employed by restaurant operators and consumer perceptions of a range of marketing tools.

White Castle Pushes Into Mobile With Incentivized Loyalty Program

White Castle has launched a new loyalty program that features a mobile web application and lets consumers earn rewards including free sliders.

iPad Revolutionizes Iconic Hotel's Room Service

The iPad has revolutionized the way guests order room service at the swanky Hotel Bel-Air in Los Angeles.

Dot Foods’ Dick Tracy on Adopting GS1 U.S. Standards

Dot has served as a leader in the initiative by being one of the first companies involved to receive product information through the Global Data Synchronization Network, a GS1 data-sharing platform for industry trading partners.

'Jiro' is Portrait of World's Greatest Sushi Chef

Jiro is the subject of "Jiro Dreams of Sushi," David Gelb's insightful documentary that's part biography, part family story, part cultural study and part sushi instructional film.

E-mail Rules Social Media, Even For Fans

Think Facebook and Twitter are the best way to deliver promotional messages? Think again. Most customers want you to use e-mail instead.

At the Table with...Danna Vetter

Danna Vetter,VP Consumer Strategies for ARAMARK, sat down with SFM to answer some questions about consumer purchasing trends, technology and more.

Mobile Purchasing App Launched for Restaurants, Food Trucks

Paperlinks, a QR marketing and mobile commerce provider, has launched PayDragon, a mobile ordering app for restaurants and food trucks.

Food Network's New Side Dish

Owner Scripps serves up restaurant-reservation system, challenging OpenTable